Mid UX/UI Designer
guadalajara, Mexico
Experience: Entry-level Professional (Non-Manager, Less than 2 years experience)
Education: Bachelor's Degree
Category: Marketing / Advertising
Industry: Consumer Products and Services / Other
Date Posted: 11/21/2025
Shortcut: http://cp-krell-group.jobs.mrinetwork.com/PtAwh0
Scope of the Job
Our Client is seeking a UX & Journey Manager to optimize end-to-end user experience and drive conversion across digital touchpoints.
This role plays a critical part in the growth engine, ensuring that acquisition, activation, and retention funnels are seamless, intuitive, and high-performing. The focus is not just on design, but on measurable impact—reducing friction, improving user flows, and increasing conversion rates.
The ideal candidate combines UX expertise with a strong understanding of funnels, user behavior, and performance optimization, and is comfortable working in a data-driven, fast-paced environment.
Responsibilities
Journey Design & Optimization
▪ Design and optimize end-to-end user journeys across acquisition, activation, and retention
▪ Map user flows and identify friction points across digital touchpoints
▪ Continuously improve conversion funnels through iterative testing and optimization
UX
▪ Lead the design and enhancement of digital experiences across web and mobile
▪ Ensure intuitive navigation, usability, and consistency across platforms
▪ Apply UX best practices to improve engagement, retention, and conversion
Conversion & Performance
▪ Analyze user behavior to identify drop-offs and optimization opportunities
▪ Partner with growth and marketing teams to improve funnel performance
▪ Run experiments (A/B tests) to validate UX improvements and measure impact
Behavioral Analysis & Insights
▪ Leverage tools like Hotjar, Clarity, and similar platforms to understand user behavior
▪ Translate qualitative and quantitative insights into actionable recommendations
▪ Support personalization efforts by identifying key user segments and behaviors
Cross-Functional Collaboration
▪ Work closely with Product, Marketing, CRM, and Data teams
▪ Align UX improvements with broader growth and digital strategies
▪ Collaborate with designers, developers, and stakeholders to execute improvements
Requirements
▪ 4–7+ years of experience in UX, product design, or digital experience roles
▪ Mid-Senior profile with a hybrid mindset (strategy + execution)
▪ Proven experience optimizing digital journeys and conversion funnels
▪ Strong understanding of user behavior, usability, and performance-driven design
▪ Proficiency in Figma (wireframing, prototyping, design systems)
▪ Experience with behavioral analytics tools such as Hotjar, Microsoft Clarity, or similar
▪ Familiarity with A/B testing and conversion rate optimization methodologies
▪ Understanding of digital ecosystems (web, mobile, CRM-driven journeys)
▪ Strong analytical and problem-solving skills
▪ Ability to translate data and insights into actionable UX improvements
▪ Results-oriented mindset with a focus on conversion, engagement, and retention
▪ Strong collaboration and communication skills
We do not discriminate in the acceptance or referral of candidates on the basis of race, color, religion, sex, age, national origin, marital status, disability, or any other legally protected characteristics.
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